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Jim Beam and Drugs

by Ballard Quass, the Drug War Philosopher

November 21, 2024



Perhaps you've seen those Jim Beam commercials on TV and streaming media: a crowd of lively young people are seen responsibly lugging around bottles of Jim Beam bourbon while living a joyous life.

I have two very different reactions to that ad.

I am struck at first by the hypocrisy of selling Jim Beam like it was apple pie while living in an age in which drugs like opium 1 and coca and peyote (etc.) are demonized as the devil incarnate. Nor do I believe that drugs, alcohol included, should be advertised in this way, by appealing to the emotions of young people. But at the same time, this ad depicts the way that I believe we should be taught to feel about ALL mind-affecting drugs that are used for relaxation and for having a good time: they can be used responsibly -- and those who do not do so are the oddballs, the ones who are irresponsible and/or who lack the necessary education -- the education that we should provide rather than arresting them.











Notes:

1: The Truth About Opium by William H. Brereton DWP (up)




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Orchestras will eventually use psychedelics to train conductors. When the successful candidate directs mood-fests like Mahler's 2nd, THEY will be the stars, channeling every known -- and some unknown -- human emotions. Think Simon Rattle on... well, on psychedelics.

The MindMed company (makers of LSD Lite) tell us that euphoria and visions are "adverse effects": that's not science, that's an arid materialist philosophy that does not believe in spiritual transcendence.

Two of the biggest promoters of the psychedelic renaissance shuffle their feet when you ask them about substance prohibition. Michael Pollan and Rick Strassman just don't get it: prohibition kills.

Even the worst forms of "abuse" can be combatted with a wise use of a wide range of psychoactive drugs, to combat both physical and psychological cravings. But drug warriors NEED addiction to be a HUGE problem. That's their golden goose.

"Politics is the art of looking for trouble, finding it everywhere, diagnosing it incorrectly, and applying the wrong remedies." -- Groucho Marx

All of our problems with opioids and opiates could have been avoided had the busybody Chicken Littles in America left well enough alone and let folks continue to smoke regulated opium peaceably in their own homes.

There are a potentially vast number of non-addictive drugs that could be used strategically in therapy. They elate and "free the tongue" to help talk therapy really work. Even "addictive" drugs can be used non-addictively, prohibitionist propaganda notwithstanding.

I know. I'm on SNRIs. But SSRIs and SNRIs are both made with materialist presumptions in mind: that the best way to change people is with a surgical strike at one-size-fits-all chemistry. That's the opposite of the shamanic holism that I favor.

Thanks to the Drug War, folks are forced to become amateur chemists to profit from DMT, a drug that occurs naturally in most living things. This is the same Drug War that is killing American young people wholesale by refusing to teach safe use and regulate drug supply.

Psychiatrists never acknowledge the biggest downside to modern antidepressants: the fact that they turn you into a patient for life. That's demoralizing, especially since the best drugs for depression are outlawed by the government.


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Unless otherwise indicated, no AI is used in the creation of site content. These essays represent the original ideas of their author and not the ideas that the author SHOULD have based on an algorithmic parsing of existing data. For more on this subject, consider the AI-related viewpoints to which the author subscribes as delineated in the New York Times opinion piece entitled "What 370,000 College Essays Tell Us About A.I.’s Effects on Creativity" by Rebecca Winthrop of the Brookings Institution.

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Copyright 2026, Brian Ballard Quass Contact: quass@quass.com

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